Unrestricted Red80 Licence Auction - CLOSED

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The Unrestricted Red80 licence auction opened at 9am on 30 April and is now closed. The auction concluded in round 16 with a final price of $457,000.

The Unrestricted Pool was available to all growers who registered to bid and followed the auction for the Restricted Red80 pool for Red19 growers wishing to cut over on 30 April.

These auctions were the first licence releases for Red80 which was commercialised at the end of last year. A total of 50 hectares was released in each pool, with the limited release reflecting grower feedback for a conservative approach as we continue to learn more.

These auctions are an important step in growing the red category. Red80 joins Red19 under the Zespri RubyRed Kiwifruit™ trademark, extending the season to help build demand and support sustainable returns for all red growers. Supply will continue to be managed carefully, guided by market signals and our growing understanding of our RubyRed varieties.

The results of each auction round are shown below.

Round Number Round Price ($ per Hectare excl GST) Total Available Hectares Oversubscribed by (Ha) Next Round Price ($ per Hectare excl GST) Auction Completed Expected time of next update
1 $25,000 50 415.19ha $38,000 No 10:00am
2 $38,000 50 387.47ha $57,000 No 10:30am
3 $57,000 50 359.04ha $86,000 No 10:55am
4 $86,000 50 311.04ha $112,000 No 11.15am
5 $112,000 50 261.46ha $146,000 No 11:35am
6 $146,000 50 232.46ha $190,000 No 12:00pm
7 $190,000 50 158.90ha $238,000 No 12:15pm
8 $238,000 50 129.18ha $286,000 No 12:30pm
9 $286,000 50 96.30ha $329,000 No 12:55pm
10 $329,000 50 65.07ha $362,000 No 01:15pm
11 $362,000 50 46.97ha $398,000 No 01:35pm
12 $398,000 50 36.73ha $438,000 No 01:55pm
13 $438,000 50 20.78ha $449,000 No 02:10pm
14 $449,000 50 17.82ha $455,000 No 02:35pm
15 $455,000 50 6.93ha $457,000 No 02:55pm
16 $457,000 50 0.73ha - Yes -

Auction timetable

The below timetable provides a breakdown of the live auction timing. Bidders will have up until 9.00am of the relevant auction to place pre-set bids. Once live bidding commences pre-set bids cannot be added, amended or deleted.

The first round allows thirty minutes for placing a bid, and as the auction progresses this time will gradually reduce to ten minutes. 

Red80 Unrestricted Auction
Auction date 30 April 2026
First round open for live bidding (and pre-set bids close) 9.00am
First round closes for live bidding 9.30am
Bids processed and results published online (calculating/reporting) 9.30-10.00am
Second round opens 10.00am
Second round closes 10.15am
Bids processed and results published online (calculating/reporting) 10.15-10.30am
Third round opens 10.30am
Third round closes 10.45am
Bids processed and results published online (calculating/reporting) 10.45-10.55am
Fourth and subsequent round open for live bidding 10 minutes
Fourth and subsequent time for processing and publishing results 10 minutes